Tuesday, March 16, 2010

Google Bomb Much?

I am really interested in the popular discovery that bloggers are finding useful and very fascinating, that being "google bomb". Google Bombing involves modifying HTML pages to increase the chance that websites that are placed close to the beginning of search engine results, or to influence the category to which the page is assigned.

Google bombing is a great attraction for bloggers as it is a way they are able to get their blogs known and their names known, a way of creating an awareness to spread their voice. Google bombing allows bloggers to post specific links to specific postings that were designed to include popular words that google users would commonly use. Google bombs are successful when they bump the link to the ranked number one for each google key word typed in. Google bombing can be great to create awareness for bloggers wishing to spread a voice, and it can also be useful for google users who like to be immediately linked to sites that may spark their interests. It is a form of collaboration in a sense as one word links you to a various number of different links that may be of interest to you, and allow you to learn about more than you could have thought you would. Helpful tool I would argue!

Google bombing is also commonly used as a form of manipulation to change the way people can view a corporation or a political leader. This can be very comical, and rather interesting if you ask me. In 2000 George Bush was targeted on Google Bomb. The words "dumb mothafuka" were typed in and users were directly pointed to links of George Bush related merchandise. Take a look at this google bomb for example. 369539947_e3f05b50e5_o-766849.jpg 450×301 pixels. This is what comes up when you type in "miserable failure" Links to George Bush's presidency and what a failure it was. I found this neat blog that shows some of the best ten successful google bombs, take a look, some of them are pretty funny. : 10 Successful Google Bombs : PingPongPie. Google bombing is yet another really creative and neat function of citizen media that allows individuals to spread ideas through linking key words to the most popular search engine that is used daily. I am really interested in it for some of the humorous content I can find with google bombs (witty people creating these I'd say). In addition, it provides bloggers and online activists with another opportunity to get their names known and their voices even more easily accessible through ONE key word. Many people will find links to other blogs or political or social activist sites that they maybe never would have thought of before google bombing. It kind of reminds me of being on facebook, when there are ads on the side of your column that are targeted at you. With google bombing you are directed to many links that may pertain to your one word that YOU chose to type in, offers you with a diversity of information, and I see no harm in this. Google bombing provides us with a fast way to link to various voices and new ideas. After all, the more voices and options, the better for citizen media

Until Next Time,
The Active Citizen

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